ThomasW UAL blog

As the names states, the purpose of promotional videos is to promote something. A common example of these would be movie trailers, as they are essential in the promotion of films. They include video clips from the films, background music and come with other features such as the date of release and the company who made it. On video-sharing websites such as YouTube, you can often find links in the video description which provide links for the user to find out more about the film itself. For my group's interactive production, The Word, there is a trailer placed on our website.

Promotional Websites are used as a means to promote something, usually a movie. They may do this by having online shops, online games or intaractive images that serve as a way to entice to viewer to that particular site. A couple of examples I can think of that use the previous techniques that I mentioned would be the Kingsman: The Golden Circle website and the Jumanji website. Both of these websites have an online game and shop, but also come with feature that make them stand out from one another. Another point to mention would be that the games that are included on these webistes have their own unique names. For the Golden Circle website, the game's name is the same as the movie itself, and for the Jumanji website, it's Rhino Run. The Golden Circle Homepage consists of a hero image showcasing the five main characters and the movie logo, with the various website links at the top of the screen. There isn't very much of a background.  Screenshot of the Golden Circ...